Weekly Newsletter

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ClickZ Underwear | Sydney Sweeney to Launche Lingerie Line Backed by Bezos and Sánchez

ClickZ Underwear | Sydney Sweeney to Launche Lingerie Line Backed by Bezos and Sánchez

Plus, Kylie Jenner Teams Up With Fan Favorite Brand for ‘Vintage Bombshell Inspired’ Swimwear Collection

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Polka Dot Bikinis Are the Swimwear of the Season

ClickZ Underwear | Polka Dot Bikinis Are the Swimwear of the Season

Plus, Calvin Klein Bets on Body Sprays to Be Gen-Z’s Obsession

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Why Period Underwear Is Now a Core Category

ClickZ Underwear | Why Period Underwear Is Now a Core Category

Plus, French lingerie brands gather in London to expand their UK influence

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Can lingerie really drive long-term brand equity?

ClickZ Underwear | Can lingerie really drive long-term brand equity?

Plus, Agent Provocateur’s SS25 swim drop leans into cultural iconography

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Underwear, Everywhere: What 2025’s Boldest Brands Are Doing Differently

ClickZ Underwear | Underwear, Everywhere: What 2025’s Boldest Brands Are Doing Differently

Plus, Janhvi Kapoor’s viral moment makes a case for lingerie as streetwear.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | How Sweaty Betty’s Brand Spend Drove a 2.3% AOV Uplift

ClickZ Underwear | How Sweaty Betty’s Brand Spend Drove a 2.3% AOV Uplift

Plus, Jennie Garth’s campaign with ThirdLove champions midlife body confidence.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Are Underwear Brands Missing 87% of YouTube’s True Impact?

ClickZ Underwear | Are Underwear Brands Missing 87% of YouTube’s True Impact?

Plus: 🩲 Gen Z x Tier 2 - Enamor’s bold rebrand strategy

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | What Underwear Marketers Like You Can Learn from Cannes & Celebrity Endorsements

ClickZ Underwear | What Underwear Marketers Like You Can Learn from Cannes & Celebrity Endorsements

See how red carpet trends and Son Ye-jin’s campaign are driving new sales records and brand buzz.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | From 78 Sizes to Fierce Loyalty: ThirdLove’s $69M Strategy

ClickZ Underwear | From 78 Sizes to Fierce Loyalty: ThirdLove’s $69M Strategy

The future of lingerie? Comfort-first design, personalized fit, and inclusive storytelling.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Why Fabric Tech and Fit Will Win the Underwear Market in 2025

ClickZ Underwear | Why Fabric Tech and Fit Will Win the Underwear Market in 2025

Plus, Skims’ London flagship signals a bolder DTC retail strategy.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | What Marketers Can Learn From Song Ji-hyo’s Underwear Empire

ClickZ Underwear | What Marketers Can Learn From Song Ji-hyo’s Underwear Empire

Plus, see how influencers are doubling as founders—and driving sales.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Underwear | Calvin Klein Reinvents Shapewear as a Statement Piece

ClickZ Underwear | Calvin Klein Reinvents Shapewear as a Statement Piece

Plus: Wartime scarcity sparked the bra revolution—what can marketers learn today?

Sophie Bruxner-Randall
Sophie Bruxner-Randall